About
Traditiona
TRA-DIT-ION-A [truh-dish-uh-nuh]
Traditiona is an independent clothing brand based out of Chicago, Illinois. Initially created circa 2004 by brothers Luke and Micah Sedmak, Traditiona has never lost site of an aspiration and a concentration on wanting the best, the cleanest, and the boldest product, even through hardships and shifts in retail direction.
Five years since its original inception, close friend Mike Hranica joined "Trad" with eager hopes of continuing with the brand and revitalizing the conviction the brand always maintained.
Although still working within the same scene upon originally founded, Traditiona works between niches rather than directly identifying to any genre. With an acute eye to detail: from high quality goods to packaging to a personal and independent staff, this is a company of morality that works above others. After all, "integrity is the essence of everything successful".